Michelle B Hultz
Founder & Designer

Michelle's journey as a designer and entrepreneur began in a garage in Dallas, Texas, shortly after graduating from Texas Tech University. With a passion for both fashion and art, she launched a silk screen company, collaborating with clothing manufacturers to print her original designs on piece goods before the garments were sewn.


With a strong background in fashion design and extensive expertise in pattern construction, Michelle brings a unique blend of technical knowledge and creative artistry to every project. Her meticulous approach ensures precise grading, accurate placement, and impeccable quality control—all while delivering fashion-forward designs. Over the years, she has partnered with designers to craft custom pieces tailored to their specific needs, including collaborations with renowned western wear brands such as Panhandle Slim, Country Duo Brooks & Dunn, and Roper.


Michelle’s expertise extends to full-service printing and embroidery, offering competitive pricing to transform garments into unique works of art. Her deep understanding of both fashion and graphic design allows her to seamlessly integrate artistic vision with technical precision, ensuring exceptional quality control on every project. From concept to completion, she provides comprehensive solutions for custom designs on t-shirts and various other garments, making it easy to bring bold, creative ideas to life.


After her time in Dallas, Michelle followed her creative heart to Santa Fe, New Mexico, where she continued to work in apparel and art. Today, she resides in Sedona, Arizona, where the breathtaking landscapes inspire her innovative designs and fuel her artistic vision.

Let’s Create Something Incredible Together

We’re excited to help bring your apparel vision to life. Whether you have a design in mind or need expert guidance, reach out today to start your custom project.